Setup Privacy Pillar's Consent Manager Template using Google Tag Manager
What is Google Consent Mode?
To assist marketers in managing cookies for both advertising and analytics purposes, Google has launched a cutting-edge technology called consent mode. This feature helps to modify Google tag activity according to visitor consent.
What is Google Tag Manager?
Google Tag Manager permits using pre-configured templates kept by third parties in the Google Tag Manager Community Template Gallery. GTM enables marketers to determine what consent is given for what purpose by the visitors.
Steps to follow
Prerequisites
Before setting up the Google Tag Manager with Privacy Pillar Consent Template, you must perform the following tasks.
- You should create a GTM account. (Go to the Google Tag Manager site and create an account)
- You should set up your GTM container by providing the necessary credentials.
- After Logging into the Google Tag Manager site, select the GTM container for which you want to set up the template. If you want to add another account click on Create Account.

- Click on Tags from the left side panel and then click on New.

- Give an appropriate name to the Tag, then under Tag Configuration click on Edit.

- Under Choose tag type, click on Discover more tag types in the Community Template Gallery.

- Then search for Privacy Pillar.

- Then the Privacy Pillar Template will appear, click on the Template.

- Then click on Add to Workspace, then you will get a pop-up asking for your confirmation, then click on Add.

- Place the Organization Id and Property Id in the corresponding fields.


- Under Trigger click on Edit then Choose a Trigger.

- Select All Pages, then click on Add button after that the trigger will be added. You can also remove the trigger and add a new trigger. then click on Save.

Copy and paste the GTM code (which GTM has produced after setting up your account and container) on each page of your website as per the instructions given.
